Boost Mindset · A Boost Innovation family

The scoreboard is a terrible measure of development.

Four apps. One philosophy. Built for the four people who shape a young athlete's experience: the coach, the parent, the athlete, and the official.

Get the apps ↓ The framework

The apps

Four sidelines.
One mindset.

Coach Mindset and Parent Mindset are on the App Store today. Athlete Mindset launches next. Official's Mindset follows. Tap a logo to download or join the launch list.

For the bench

Coach Mindset

Plan, run, and reflect on every session. Across 45+ sports.

or open on web →

For the car

Parent Mindset

Calm, practical guidance for the real moments of youth sport.

or open on web →

For the jersey

Athlete Mindset

Train the part of the game that doesn't show up on the highlight reel. For athletes 12 to 22.

For the whistle

Official's Mindset

Composure under the loudest pressure in the building. For referees, umpires, judges, and the people who run the game so the game keeps showing up.

All four apps share one philosophy. See the framework →

The framework

Five pillars.
One playbook.

We didn't write a framework to put on a deck. We wrote it so every drill, article, conflict script, and "Right Now" moment across all four apps points the same direction. Read the full framework →

The Long Game

Optimize for 25, not Saturday.

The Four Sidelines

Coach, parent, athlete, official. One playbook.

Development > Scoreboard

Make growth as visible as the wins.

Reflection Compounds

One sixty-second habit. One season of insight.

Identity, Not Output

The kid worth becoming, win or lose.

The Founder

I built these apps for the four people who shape every game a kid plays.

Performance coach. Published author. Calgary based. Ken founded Boost Innovation to put behavioural science in the hands of the practitioners who need it most. Read the full story →

Ken King Founder, Boost Innovation

For Programs

Built around your program.
Quoted around your scale.

Clubs, schools, federations. Deploy Coach, Parent, and Athlete across your whole organization under one dashboard. Custom-quoted, never templated.

Multi-app deployment Org dashboards SSO & custom branding Federation curriculum Compliance tracking

Start the conversation → Full details

Pick your sideline

Four apps.
One long game.

Free to start. On the App Store. Cancel anytime.

Coach Mindset → Parent Mindset → Athlete · Coming soon Official's · Coming soon

The Weekly Digest

One email every Sunday.
The long game, in five minutes.

The best new writing across the Boost Mindset family, plus one tactic to bring to practice or the car this week.

The scoreboard is a terrible measure of development.

Four sidelines.One mindset.

Five pillars.One playbook.

Built around your program.Quoted around your scale.

Four apps.One long game.

One email every Sunday.The long game, in five minutes.

Four sidelines.
One mindset.

Five pillars.
One playbook.

Built around your program.
Quoted around your scale.

Four apps.
One long game.

One email every Sunday.
The long game, in five minutes.